Almo Modular Emails

Redeveloped HTML email templates to be responsive and correctly render on all email platforms and built a modular system so other team members could easily create unique email campaigns. The template features 28 modular code blocks I wrote that are interchangeable to create different layouts. The code blocks were then set up as snippets in Dreamweaver to let the team, who only had basic HTML knowledge, to confidently create emails in a WYSIWYG editor, knowing it would render correctly once copy and images were added. For those unfamiliar with HTML email development, many email clients do not support advanced html and css features such as div boxes. Older but still widely used versions of Outlook are the worst offenders. To circumvent this, emails can be written with html tables to create a frame as a safe way to render on all email platforms. A live template can be viewed here, and a GitHub repository, including documentation and additional example templates, can be accessed here.